False Friends
Language shapes our world, influences our thoughts, and reflects our societies. In the context of the Balkans, a region marked by shared histories and divergent narratives, language can both include and exclude. Through the concept of “false friends”, words that appear similar but differ in meaning, this exhibition explores how identity, politics, and cultural memory echo in the language we use, and vice versa. These deceptively familiar terms become symbols of regional complexities, miscommunications and broader cultural and historical tensions.
Drawing on the work of Lakoff and Johnson in Metaphors We Live By, the exhibition investigates how metaphor and language frame our understanding of the world. Whether through political discourse, everyday speech, or inherited idioms, language acts as a mechanism of power. Artists reflect on how linguistic metaphors are internalized, how meanings shift across borders, and how language can be reclaimed to challenge fixed narratives. In doing so, the exhibition invites reflection on how we speak about identity, and how words - both shared and misunderstood - shape our place within a contested past and a shifting present.
Exhibitors: Jaka Teršek, Saša Tatić, Sara Perović, Eva Bevec
Curators: Hana Čeferin, Lara Mejač, Ajda Ana Kocutar / ETC. Magazine
Andrej Pešta – Baro frajeris
We’re opening an exhibition at the Fotograf Zone gallery dedicated to an extraordinary figure—not just in Roma culture, but also in the visual history of Central Europe: Andrej Pešta. His passion for documenting the world—and himself—has become a unique visual archive of Roma life during socialism. This archive has now been given a new frame by curator and visual artist Emília Rigová. The exhibition Andrej Pešta – Baro frajeris is part of this year’s Khamoro Festival of Roma Culture and will be on display at the gallery until September 18.
Maya Schweizer – The starfish
Video installation Starfish by the French-German artist Maya Schweizer is part of the Video Room curatorial programme, which has been running in the gallery's underground space since 2025. In form and content, it is designed to evoke the atmosphere of a small cinema. The aim of the project is to introduce the Prague audience to prominent personalities of the international and local film scene.
Opening of the 15th edition of Fotograf Zone Festival 2025 – TALK TOGETHER
We are pleased to invite you to the opening ceremony of the 15th edition of the Fotograf Zone Festival – an international showcase of contemporary photography and visual art.